Assist in creating , implementation and developing annual marketing plan
Managing the relationship with the BTL agencies.
Planning & supervising the seasonal On Ground Activations & Promotions.
Manage events including planning and executing Events & Exhibitions
Draft and execute specific marketing programs according to above plan
Understand marketing and commercial sectors objectives and constraints and translate these into relevant action sheets & marketing briefs
Monitoring market activities (competitors).
Designing and implementing POS materials
Responsible for preparing and arranging our projects Launch plans
Prepare reports, specifications and creative briefs
Marketing - ATL:
Managing the relationship with the advertising agencies.
Assist in creating , implementation and developing annual marketing plan
Translate brand strategies into brand plans, brand positioning and go-to-market strategies
Develop draft advertising text and layouts as part of campaign materials
Collaborating with cross-functional teams also with PR agencies, creative agencies, Media planning & buying agencies, digital agencies, and production suppliers to produce effective Marketing Campaigns
Handling all Media suppliers, including TV, Print, Radio, Outdoor and Digital, also Media booking agencies according to the Media Plans.
Responsible for all communication tools with clients (ex: leaflets, posters, flyers, newsletters, brochures, rollups, multimedia CDs,…) in terms of layout design, data and visuals.
Develop media releases, key messages, media FAQs, and presentations where required.
Monitoring market activities (competitors).
Participate in drafting Marketing plan & media plans, etc.
Draft and execute specific marketing programs according to above plan
Understand marketing and commercial sectors objectives and constraints and translate these into relevant action sheets & marketing briefs
Supervising all Digital Marketing
Prepare reports, specifications and creative briefs