Job Detail

Online/Offline Marketing Manager - Job Id 9752

Gurugram (Haryana-India)
10-12 Yrs
600000 INR - 900000 INR Yearly
Date Posted: Aug 03, 2022

Job Description

Marketing - BTL:

  • Assist in creating , implementation and developing annual marketing plan
  • Managing the relationship with the BTL agencies.
  • Planning & supervising the seasonal On Ground Activations & Promotions.
  • Manage events including planning and executing Events & Exhibitions
  • Draft and execute specific marketing programs according to above plan
  • Understand marketing and commercial sectors objectives and constraints and translate these into relevant action sheets & marketing briefs
  • Monitoring market activities (competitors).
  • Designing and implementing POS materials
  • Responsible for preparing and arranging our projects Launch plans
  • Prepare reports, specifications and creative briefs

Marketing - ATL:

  • Managing the relationship with the advertising agencies.
  • Assist in creating , implementation and developing annual marketing plan
  • Translate brand strategies into brand plans, brand positioning and go-to-market strategies
  • Develop draft advertising text and layouts as part of campaign materials
  • Collaborating with cross-functional teams also with PR agencies, creative agencies, Media planning & buying agencies, digital agencies, and production suppliers to produce effective Marketing Campaigns
  • Handling all Media suppliers, including TV, Print, Radio, Outdoor and Digital, also Media booking agencies according to the Media Plans.
  • Responsible for all communication tools with clients (ex: leaflets, posters, flyers, newsletters, brochures, rollups, multimedia CDs,…) in terms of layout design, data and visuals.
  • Develop media releases, key messages, media FAQs, and presentations where required.
  • Monitoring market activities (competitors).
  • Participate in drafting Marketing plan & media plans, etc.
  • Draft and execute specific marketing programs according to above plan
  • Understand marketing and commercial sectors objectives and constraints and translate these into relevant action sheets & marketing briefs
  • Supervising all Digital Marketing
  • Prepare reports, specifications and creative briefs

Job Detail

  • Type:
    Full Time/Permanent
  • Shift:
    First Shift (Day)
  • Career Level:
    Experienced Professional
  • Positions:
    1
  • Gender:
    No Preference
  • Degree:
    Graduation
  • Education:
    B.Tech, MBA, Diploma
  • Specialization:
    Marketing

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